Privacy policy

Last updated: January 30, 2026

Sanfirth Golf operates this store and website, including all related information, content, features, tools, products and services (the “Services”). Sanfirth Golf is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Services, you acknowledge that you have read and understand this Privacy Policy.

Personal Information We Collect or Process
When we use the term “personal information,” we refer to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that has been collected anonymously or de-identified.

Depending on how you interact with the Services, where you live, and as permitted or required by law, we may collect or process the following categories of personal information:

  • Contact details, including your name, billing address, shipping address, phone number, and email address

  • Financial information, including payment card details, financial account information, transaction details, and payment confirmations

  • Account information, including usernames, passwords, preferences, and settings

  • Transaction information, including items viewed, added to cart or wishlist, purchased, returned, exchanged, or canceled

  • Communications with us, including customer support inquiries

  • Device information, including IP address, browser type, device identifiers, and network information

  • Usage information, including how and when you interact with the Services

Personal Information Sources
We may collect personal information from the following sources:

  • Directly from you when you create an account, make a purchase, communicate with us, or otherwise provide information

  • Automatically through the Services, including via cookies and similar technologies

  • From service providers that process personal information on our behalf

  • From partners or other third parties

How We Use Your Personal Information
We may use personal information for the following purposes:

Provide, Tailor, and Improve the Services
To process payments, fulfill orders, manage accounts, arrange shipping, facilitate returns and exchanges, enable reviews, remember preferences, and personalize your shopping experience.

Marketing and Advertising
To send promotional communications and display advertisements on the Services or other websites, including ads based on your prior activity.

Security and Fraud Prevention
To authenticate accounts, detect and prevent fraud or illegal activity, protect public safety, and secure the Services. You are responsible for keeping your account credentials confidential.

Communicating with You
To provide customer support, respond to inquiries, and maintain our business relationship with you.

Legal Reasons
To comply with applicable law, respond to legal requests, enforce our terms and policies, and protect our rights and the rights of others.


How We Disclose Personal Information
We may disclose personal information in the following circumstances:

  • With Shopify, vendors, and service providers that perform services on our behalf

  • With business and marketing partners to provide marketing services and targeted advertising, subject to applicable law

  • When you direct or consent to disclosure, such as for shipping products or using social media integrations

  • With affiliates or within our corporate group

  • In connection with a business transaction or to comply with legal obligations
    Relationship with Shopify
    The Services are hosted by Shopify, which collects and processes personal information to provide and improve the Services. Information submitted may be shared with Shopify and third parties located in other countries.

Shopify may process personal information in connection with enhanced features, including personalized advertising. Shopify is responsible for responding to rights requests related to this processing. More information is available in the Shopify Consumer Privacy Policy and Shopify Privacy Portal.

Third-Party Websites and Links
The Services may include links to third-party websites. We are not responsible for the privacy, security, or content of those sites. Information shared on third-party platforms may be visible to others without limitation.

Children’s Data
The Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority. Parents or guardians may contact us to request deletion of a child’s information.

We do not have actual knowledge that we sell or share personal information of individuals under 16 years of age.

Security and Retention of Your Information
No security measures are perfect, and we cannot guarantee complete security. Information transmitted to us may not be secure during transit.

We retain personal information only as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce policies.

Your Rights and Choices
Depending on your location, you may have the following rights:

  • Right to access or know what personal information we hold

  • Right to delete personal information

  • Right to correct inaccurate personal information

  • Right to data portability

  • Right to opt out of sale or sharing for targeted advertising

You may also manage communication preferences by unsubscribing from promotional emails. Transactional emails will still be sent as required.

You may exercise applicable rights through the Services or by contacting us. We may need to verify your identity before processing requests.

Complaints
If you have concerns about how we process personal information, please contact us. Depending on your location, you may also have the right to lodge a complaint with a data protection authority.

International Transfers
Personal information may be transferred, stored, and processed outside your country of residence.

Where required, we rely on approved transfer mechanisms such as Standard Contractual Clauses for international data transfers.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Updates will be posted on this page and the “Last updated” date will be revised accordingly.

Contact
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:

Sanfirth Golf
contact@sanfirth.ca